Burger King is spoiling for a cheeseburger price war, the Chicago Tribune reports. The chain is trying to persuade franchisees to halve the price of double cheeseburgers to just $1 for several months. McDonald's recently hiked the price of its double cheeseburgers to $1.19, under pressure from their franchisees, whose profit margins were suffering because of the rising cost of ingredients, although it also introduced a $1 version with less cheese.
Burger Kings franchisees are expected to vote on the proposal soon.
(More cheeseburgers stories.)