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Google Working on Real-Life Tracking: Report

It'll keep tabs on you, and sell data to advertisers

(Newser) - What if tracking cookies didn't just track your web activity—they tracked your every movement and reported it back to advertisers? A program Google is beta-testing does just that, ad industry sources tell Digiday . The program would track consumers' smartphone GPS data even if they didn't have any...

What Do You See In Google's New Doodle?

Rorschach test lets you share (meaningless) insights with friends

(Newser) - Go to Google.com . What do you see? Well, assuming you're reading this story the day it was posted, you're probably seeing one of the more whimsical "doodles" the site has done in a while. ("Doodle," of course, being Google's internal name for its...

Google's Schmidt: NSA Spying 'Outrageous'

Agency head refutes reports

(Newser) - Google's executive chairman is weighing in on reports that the NSA hacked reams of data from his company and Yahoo: "It's really outrageous that the National Security Agency was looking between the Google data centers, if that's true," Eric Schmidt tells the Wall Street Journal...

Google Engineer Takes Leave to Help HealthCare.gov

Site reliability engineer Michael Dickerson among those recruited

(Newser) - The "tech surge" to fix HealthCare.gov includes some names from the industry's biggest players. Among them, per a Health department blog post , is Michael Dickerson, on leave from his job as a site reliability engineer at Google. He'll be "leveraging his experience stabilizing large, high...

NSA Has Hacked Google, Yahoo: Report

Snowden scoop: 'MUSCULAR' program allows access of all data, without court order

(Newser) - If you thought PRISM was bad, wait until you get a load of MUSCULAR. Documents from Edward Snowden reveal that the NSA has hacked the cables Google and Yahoo use to shuttle information between their massive cloud databases, giving them unfettered access to data from hundreds of millions of users,...

What Cookies? Google, Microsoft Plot New Ways to Track You

Systems could mean big gains for tech firms

(Newser) - The Internet's biggest players are taking a bite out of cookies. Google, Facebook, and Microsoft are all working on ways to track users on their own, without the help of the small data chunks that reveal online activity, the Wall Street Journal reports. The company that wins what one...

Is Google Building Floating Data Centers on Coasts?

Reports from San Francisco, Maine suggest so

(Newser) - A pair of secretive barges—one on the West Coast and the other on the East—is fueling speculation that Google is turning its theoretical idea of floating data centers into reality. The company isn't confirming anything, however. One of the mystery structures is being built on a barge...

Google Breaks Advertising Promise

It's testing banner ads

(Newser) - "There will be no banner ads on the Google homepage or web search results page. There will not be crazy, flashy, graphical doodads flying and popping up all over the Google site. Ever." Google said that in a 2005 blog post , to ease fears about a partnership deal...

Google Shares Break $1K
 Google Shares Break $1K 
Oct 18, 2013 9:55 AM CDT

Google Shares Break $1K

At a high of $1,007.40 after strong Q3 results

(Newser) - Google "big milestones" and this story should show up: Google's stock soared to its highest price today, breaking the $1,000 mark for the first time. (Today's peak thus far has been $1,007.40 per share.) That squashes the previous July peak of $928, CNN...

NSA Harvesting Contact Lists From Gmail, Facebook

Snowden leak indicates agency is collecting more than 250M lists per year

(Newser) - The Washington Post has the latest document leak from Edward Snowden, revealing that the NSA has been collecting hundreds of millions of contact lists from email, social media, and IM accounts around the world—including those of Americans. The agency then uses those lists to uncover and map connections and...

Google Will Soon Be Using Your Face, Name, in Ads

New 'shared endorsement' ads will promote your ratings

(Newser) - Google may start spitting out some very familiar-looking search results. That's because the online giant plans to follow in the footsteps of Facebook by generating ads that use your name, photos, ratings, and comments to promote various products and pages. For instance, explains the New York Times , if you...

Coke Loses 'Most Valuable Brand' Crown

Apple, Google knock soft drink into 3rd place

(Newser) - At the top of the world's most valuable brands, Coke is no longer it. The soft drink giant has lost its crown to Apple and Google, falling from first place for the first time since consulting firm Interbrand started releasing lists of the world's 100 most powerful brands...

Google Flattens Its Logo
 Google Flattens 
 Its Logo 
Sep 20, 2013 10:50 AM CDT

Google Flattens Its Logo

In subtle change, along with updated Google Bar

(Newser) - Not to be outdone by Yahoo's big reveal , Google has revamped its logo, though it's not quite as big of a change as you might expect. Basically, it's been flattened, reports Mashable , which has a before and after comparison of the "extremely subtle" change, revealing a...

Terrorists Totally Into Gmail, Says Former NSA, CIA Boss

Michael Hayden: 'it's free, it's ubiquitous'

(Newser) - When it comes to email, terrorists have a clear favorite, says the former head of both the NSA and CIA: Gmail. Michael Hayden called it "the preferred Internet service provider of terrorists worldwide," though he appeared to mean email service rather than ISP, the Washington Post notes. "...

Google Car Crashes Into Bus, Flees, Hits Another Bus
Google Car Crashes Into Bus, Flees, Hits Another Bus
IN CASE YOU MISSED IT
Sep 15, 2013 7:00 PM CDT

Google Car Crashes Into Bus, Flees, Hits Another Bus

Google says it's working with authorities to address the issue

(Newser) - It's always a good idea to stop after you get in a car accident, but it's an especially good idea if a) your car is bedecked with colorful Google images, identifiable logos, and a huge camera tower, and/or b) you're a horrible driver. Both of these things...

To Curb M&amp;M-Gobbling Workers, Google Chews Data
To Curb M&M-Gobbling Workers, Google Chews Data
in case you missed it
Sep 7, 2013 7:00 PM CDT

To Curb M&M-Gobbling Workers, Google Chews Data

Company uses analysis to cut 3.1M calories in 7 weeks

(Newser) - Should you ever doubt Google's analytical prowess, just re-read this article. The Washington Post takes a look at Project M&M, which is exactly what you think it couldn't possibly be: the company's analysis of its employees' perceived over-consumption of the free candy, to the detriment of...

Google Attempts to NSA-Proof Its Data

Working to strongly encrypt its data amid PRISM fallout

(Newser) - Amid the fallout from the NSA's PRISM surveillance program , Google is scrambling to encrypt its data, in an effort to hide it from the prying eyes of intelligence agencies, the Washington Post reports. Of course, as we learned this week , the NSA can crack encrypted data too, but the...

Google&#39;s New Android: KitKat
 Google's New Android: KitKat 
Sep 4, 2013 2:28 AM CDT

Google's New Android: KitKat

Version 4.4 comes with candy bar tie-in

(Newser) - Will Google's new version of Android be chunky—or breakable? The company has given the tech world a sweet surprise by announcing that version 4.4 will be called "KitKat" instead of Key Lime Pie as previously signaled. The move is seen as a marketing coup for the...

Google's Brin Splits With Wife

Amid reports that he is dating an employee

(Newser) - A Silicon Valley power couple have split after six years of marriage. A rep for Google co-founder Sergey Brin and 23andMe co-founder Anne Wojcicki tells AllThingsD the two "have been living apart for several months. They remain good friends and partners." They have two children. They aren't...

Yahoo Overtakes Google in Traffic

Marissa Mayer has reason to celebrate

(Newser) - Yahoo just earned some nice bragging rights over Google: Marissa Mayer's company is the new king of web traffic, according to July stats from comScore. That's the first time Yahoo has beaten Google since May 2011 and will likely be seen as validation for Mayer's moves in...

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