endorsement

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Tiger's Mom 'Disappointed'
 Tiger's Mom 'Disappointed' 
plus, another sponsor backs off

Tiger's Mom 'Disappointed'

Tag Heuer to limit use of golfer in marketing

(Newser) - Tiger Woods' mom is "hurt, angry and disappointed" in her son for the damage he's done to his family. The revelation of Tiger's indiscretions has been "devastating" for Kutilda Woods, who worries for her grandchildren, a source close to the family says. "She loves him and will...

FTC Warns Bloggers on 'Reviewing' Freebies

New media critics must come clean or risk fine

(Newser) - Bloggers, Tweeters, and Facebookers who receive payments or free products from companies and in turn hype or review them—without mentioning the arrangement—could be on the hook for $11,000 in FTC fines. The commission’s new regulations offer clear guidelines on the responsibilities of reviewers working in new...

Unbowed by Loss, McCain Fights for Moderate GOP
Unbowed by Loss, McCain Fights for Moderate GOP
ANALYSIS

Unbowed by Loss, McCain Fights for Moderate GOP

Senator fills leadership void with donations, endorsements, advice

(Newser) - Less than a year ago John McCain still hoped to be president, but the Arizona senator has a new mission now: reshaping the Republican Party around his own brand of moderate, pragmatic conservatism. While previous unsuccessful candidates for the top job have withdrawn after defeat, McCain is offering endorsements to...

Nike: We Have No Deal With Vick

(Newser) - Not so fast, Michael Vick. A day after the quarterback's agent announced he had been re-signed by Nike, the sneaker company says it's just not true. “Nike does not have a contractual relationship with Michael Vick," said a spokesman. He added, however, that Vick is getting some free...

Vick Gets New Endorsement Deal With Nike

Athletic-apparel company cut ties with QB over dogfighting rap

(Newser) - Nike, which ate a reported $1.5 million when it severed ties with Michael Vick over his dogfighting rap in 2007, has signed the quarterback to a new endorsement deal. “He has always been a fan of the brand and looks forward to the relationship,” his agent tells...

How 50 Cent Built His Empire
 How 50 Cent Built His Empire 

How 50 Cent Built His Empire

Rapper made it to $150 million thanks to business tactics, not musical talent

(Newser) - Believe it or not, it might do you good to take some business advice from shot-nine-times rapper 50 Cent. After all, it was business savvy more than rap music that helped build his $150 million empire. Business Insider takes a look at how he did it:
  • His endorsement with Vitamin
...

TLC Hits Back at Jon
 TLC Hits Back at Jon 

TLC Hits Back at Jon

'Feeling used,' network will blur brand logos on Gosselin's clothing

(Newser) - TLC’s had it up to here with Jon Gosselin’s antics, insiders tell Radar, prompting a new policy: The network will blur brand logos he sports on their show—bad news for the Ed Hardy fan and father of eight as he shops for endorsement deals. “TLC feels...

Era of Celeb Endorsers Is Dying Along With Celebs

Iconic ads are history as audience splinters

(Newser) - There was a time viewers couldn't turn on the TV without seeing the King of Pop opening a Pepsi or hearing Karl Malden warning everyone not to leave home without an American Express card. But the recent death of mega sellers like Jackson, Malden, Farrah Fawcett, and Ed McMahon signals...

Vijay Offered $500K for Bail of Pal Stanford

(Newser) - Vijay Singh is sticking by embattled buddy and alleged swindler R. Allen Stanford. The star golfer, who's been sporting the Stanford Companies logo even though he no longer gets paid to do so, offered to put up $500,000 of the billionaire’s bail, reports CNBC. He was denied the...

This Guy Will Be Selling You Stuff Very Soon

He proves his endorsement prowess

(Newser) - Outside the realm of the NBA, Dwight Howard is hardly a household name. Just you wait, reports Advertising Age. The 23-year-old star of the Orlando Magic seems to have it all—youth, charisma, eccentricity, character—and advertisers are taking notice. Howard has a ton of endorsement deals already, most notably...

Mandela Backs Zuma in S. African Election

Former prez gets roaring approval from rally crowd

(Newser) - Even at 90, Nelson Mandela can still fire up a crowd, which was exactly what South African presidential nominee Jacob Zuma was counting on. The white-haired former president rolled into a stadium of 100,000 African National Congress supporters yesterday and sat on stage during Zuma's rally. Despite corruption scandals,...

Warren Cancels ABC Interview at Last Minute

Pastor had been slated to clarify position on gay marriage

(Newser) - Rick Warren, who had been expected to explain contradicting statements about gay marriage today on ABC's This Week, backed out at the last minute because he was “sick with exhaustion,” Politico reports. The prominent evangelical pastor was to clarify the difference between his claims last week that he...

A-Rod Juiced but Fellow Players Will Pay

Endorsements dry up as advertisers avoid risky baseball stars

(Newser) - A lot of people will pay for Alex Rodriguez’s admission that he used steroids—and A-Rod isn’t one of them, writes Jeremy Mullman in Advertising Age. A-Rod’s already shallow pool of endorsements isn’t likely to dry up, but by bringing steroids back into the spotlight, he’...

Phelps' Toke Shouldn't Cause Such a Splash
Phelps' Toke Shouldn't
Cause Such a Splash
OPINION

Phelps' Toke Shouldn't Cause Such a Splash

He goes to great lengths to win, and it's the same with relaxing; embarrassment is punishment enough

(Newser) - Michael Phelps’ reputation shouldn't go up in smoke just because he was caught indulging in a drug an estimated 42% of Americans have tried, Sally Jenkins writes in the Washington Post. Phelps, like most great athletes, is a creature of extremes, and nobody should be surprised that when he breaks...

Obama's Sportswear 'Endorsements' Worth Millions

Nike, North Face get free pub from prez-elect

(Newser) - The latest high-profile sportswear-endorser doesn’t charge brands like Nike and North Face a thing to be seen wearing their logos, but his fashion choices may be worth millions, the Times of London reports. Barack Obama’s love of the gym and the basketball court is famous, and companies are...

GM Ends Woods Endorsement Deal

Golfer has been Buick pitchman for 9 years

(Newser) - General Motors is ending Tiger Woods' endorsement deal in an attempt to cut costs, the Detroit News reports today. Woods has been the celebrity face of GM’s Buick brand for 9 years, but his contract will expire Dec. 31. The golfer, whose wife is expecting their second child, says...

Obama's The Man: Hillary
 Obama's The Man: Hillary 
OPINION

Obama's The Man: Hillary

Senator calls on New Yorkers to support her former rival

(Newser) - It’s time to make a clean break from the "disastrous policies" of the past eight years, and the man to “chart a new course” is Barack Obama, writes Hillary Clinton of her one-time rival in a column in the New York Daily News. “We find ourselves...

Economist : Obama Is Worth the Risk
 Economist: Obama 
 Is Worth the Risk 

ENDORSEMENT

Economist: Obama Is Worth the Risk

McCain was a great senator but a poor candidate

(Newser) - Barack Obama and John McCain are both great contenders, the Economist writes, but “the Democratic candidate has clearly shown that he offers the better chance of restoring America’s self-confidence.” Given Obama’s inexperience and decidedly left-wing outlook, “voting for him is a risk. Yet it is...

Bernanke All But Endorsed Obama: Journal Editors
Bernanke All But Endorsed Obama: Journal Editors
OPINION

Bernanke All But Endorsed Obama: Journal Editors

Fed chief's support for stimulus conformed to Dem platform

(Newser) - The Fed once shunned politics, but chairman Ben Bernanke’s support for a second economic stimulus bill yesterday amounts to an endorsement of Barack Obama, write the outraged editors of the Wall Street Journal. By saying a stimulus would be "well targeted," despite GOP and White House resistance,...

Powell's Anti-Islamophobia Stance Tops Endorsement

Too many in both parties let stabs at Muslim faith go unparried

(Newser) - Colin Powell's Barack Obama endorsement wasn’t the only, or even most, notable aspect of his Meet the Press appearance: equally crucial was his rejection of Islamophobia, an issue too long skirted in this country, Abed Z. Bhuyan writes in the Washington Post/Newsweek Faithbook blog. In doing so, “Colin...

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