Super Bowl ads

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Ferris Bueller Is Back
 Ferris Bueller Is Back 
Jan 26, 2012 6:05 PM CST

Ferris Bueller Is Back

Looks like Matthew Broderick will be gracing the Super Bowl

(Newser) - If you were a teen in 1986, prepare to freak out ... because Ferris Bueller is set to make an appearance during this year's Super Bowl. Chuckachucka2012 has posted a 10-second teaser of a commercial that will apparently air during the game, and though Matthew Broderick may look a little...

Super Bowl Ads Sell Out, and 30 Seconds Cost...

...about $3.5M, up from last year's $3M

(Newser) - Big money, big money, no whammies? When it comes to Super Bowl XLVI, the big money sure has poured in: The commercial slots are officially sold out, at a cost of about $3.5 million for 30 seconds. The no whammies part remains to be seen... The Wall Street Journal ...

Groupon Pulls Ads After Heavy Flak

Company yanks them after Super Bowl spots meet derision

(Newser) - After its attempt to draw laughs in Super Bowl ads drew condemnation instead, Groupon first tried to tweak the spots . Now it's giving up and pulling them off the air entirely, reports Mashable . In one, Timothy Hutton speaks earnestly about the problems in Tibet, then adds, "But they still...

Groupon Tweaking Controversial Super Bowl Ads

Charitable aim to be made clearer after angry response

(Newser) - After receiving an overwhelmingly negative response (but plenty of free publicity), Groupon is going to rework its controversial ads first aired during the Super Bow l. The ads, spoof PSAs that were slammed for trivializing causes like Tibet, were supposed to encourage charitable donations—and they will be tweaked to...

Groupon's Tibet Ad Enrages; Other Hits, Misses
 Groupon's Tibet Ad 
 Enrages; Other Hits, Misses 
Super Bowl Ads
Feb 7, 2011 7:51 AM CST

Groupon's Tibet Ad Enrages; Other Hits, Misses

'Can anyone be more stupid than Groupon?' wonders one blogger

(Newser) - Man, isn’t the plight of the Tibetan people hilarious? Groupon hit a real nerve last night with a Super Bowl commercial that seemed to exploit said plight for yucks. “The people of Tibet are in trouble. Their culture is in jeopardy,” says narrator Timothy Hutton. “But...

'Never Missed a Super Bowl' Guy Missing the Super Bowl

Robert Cook, 79, missing the game for the first time since 1967

(Newser) - Robert Cook has been to the Super Bowl so many times that he’s in a club: the “Never Missed a Super Bowl” club, famously featured in Visa ads. But the 79-year-old Wisconsin man was hospitalized Thursday and will have to miss the big game for the first time...

Don't Miss These Super Bowl Ads

Firms roll out the big guns for the big game

(Newser) - Whether you’re invested in football or not, the Super Bowl will, as always, provide plenty of entertainment between plays. Here are the commercials to watch out for—some of which, the New York Times notes, have already been released:
  • A kid dressed as Darth Vader will attempt to use
...

Go Daddy Will Push .co Suffix in Super Bowl Ads

Internet registrar readies big push

(Newser) - The new web domain suffix ".co" is about to get a whole lot more exposure. Go Daddy, which manages half of America's web addresses, will push the suffix in two Super Bowl ads, reports the Los Angeles Times . It will do so in typical Go Daddy fashion, with racy...

Fox Rejects Super Bowl Ad With Bible Verse

John 3:16 doesn't fly

(Newser) - A commercial deemed OK to run during Sunday's Super Bowl: a steamy Kim Kardashian hawking Sketchers sneakers. And one that wasn't: a 30-second spot that includes a Bible verse. Fox Sports has nixed an ad that appears sort of harmless—a bunch of friends who are drinking beer and watching...

Betty White Will Host SNL
 Betty White Will Host SNL 
Mar 8, 2010 6:40 PM CST

Betty White Will Host SNL

Date still TBA for 88-year-old riding wave of new popularity

(Newser) - In high demand after her popular Snickers Super Bowl ad, Betty White confirmed today that she’s signed on to host Saturday Night Live. No date’s been set yet for the 88-year-old Golden Girls star, who tells People of the renewed interest that includes a 500,000-strong Facebook fan...

White Stripes Warn Air Force Over Super Bowl Ad

Musicians claim TV spot recycles their song

(Newser) - The White Stripes have threatened "strong action" against the Air Force Reserve for a Super Bowl ad that sounded an awful lot like their song "Fell in Love with a Girl." The Air Force and Fast Forward Music, the firm hired to score the commercial, have denied...

That's Megan Fox... But That Isn't Her Thumb

Motorola Super Bowl ad employs a hand double for thumb defect

(Newser) - Attention: Shocking Super Bowl ad scandal rocks the nation! Megan Fox, who probably won't need a whole-body double anytime in the near future, did employ a hand double for her Motorola commercial. The hand you see in the close-up isn't Fox's, the Daily Mail reports. The actress has brachydactyly, or...

Small Firm Nabs $650K Prize for Super Bowl Ad

Crafty dog spot from small NC firm comes in 2nd with viewers

(Newser) - A crafty dog and a bag of Doritos combined to create a memorable Super Bowl ad and a big payday for a small North Carolina production company—$650,000. The firm won $50,000 for the spot originally and another $600,000 for taking the runner-up spot in real-time viewer...

Dave Asked Conan to Be in Ad
 Dave Asked Conan to Be in Ad 
Feb 8, 2010 10:59 AM CST

Dave Asked Conan to Be in Ad

But then-'Tonight Show' host didn't have time

(Newser) - Last night’s Leno/Letterman/Oprah Super Bowl ad could have been even more epic; Dave originally wanted Conan in it, too. Late Show executive producer Rob Burnett called Conan’s producer to ask if the red-coiffed one would do the spot, but O’Brien was hard at work finishing his Tonight ...

Nostalgia Rules in Super Bowl Ads

From Betty White to Stevie Wonder, these ads bank on the familiar

(Newser) - Yes, there were still the requisite ads using slapstick violence to get a laugh, or objectifying women—but the reigning theme of this year's Super Bowl commercials was nostalgia. Thanks to the economy, many advertisers used familiar faces to pitch products, writes Stuart Elliott in the New York Times . A...

Tim Tebow Super Bowl Ad: That's It?

Focus on the Family wins by going understated

(Newser) - After weeks of hype, controversy, and speculation over what it would entail, the actual Focus on the Family ad featuring Tim Tebow was discreet, lighthearted, and rather anticlimactic. That didn't appease the National Organization for Women, however, whose president simply turned focus from the (missing) pro-life propaganda to Tebow's playful...

Best, Worst Super Bowl Ads

Megan Fox is great, but most ads are in 'meh' territory

(Newser) - It's a rare year when the Super Bowl itself eclipses the ads, but 2010 was such a year. Bob Garfield declares in Advertising Age that most of the spots were skippable and asserts he is "totally pro-TiVo." His picks for a few of the (relatively speaking) best and...

Yes, That Was Leno With Oprah and Letterman
Yes, That Was Leno With Oprah and Letterman
super bowl XLIV
Feb 7, 2010 9:55 PM CST

Yes, That Was Leno With Oprah and Letterman

Late-night rivals spice up Super Bowl ad competition

(Newser) - This year's most talked-about Super Bowl commercial was a Late Night promo featuring David Letterman, Oprah Winfrey, and an unexpected third party—Jay Leno. Oprah and Letterman appeared in a similar spot when her Chicago Bears lost to his Indianapolis Colts 3 years ago, before Leno became America's Villain. "...

All That Attention Makes Super Bowl Ads Suck
All That Attention Makes Super Bowl Ads Suck
OPINION
Feb 5, 2010 1:02 PM CST

All That Attention Makes Super Bowl Ads Suck

Focus-group-esque setting leads to a lot of talking animals

(Newser) - You already know what you’re going to see during breaks in the Super Bowl action on Sunday: talking animals, talking babies, and crotch shots. Why? Because you, the public, demand it, says Tom Denari of Advertising Age . Now that sites allow viewers to rate Super Bowl ads, advertisers believe...

I Want Tim Tebow to Fail: Jeff Pearlman

Florida QB would throw non-Christians 'into the lake of fire'

(Newser) - "A famous Tim Tebow is a dangerous Tim Tebow," Jeff Pearlman writes on his website , and that's why Pearlman has a special wish for the anti-abortion quarterback: "I want him to fail in the NFL." Tebow plays football not for the love of the game, Pearlman...

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