soft drinks

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Stevia Sets Sights on Sweetener Market

'Natural' substitute an advertiser's dream

(Newser) - The arrival of stevia, a new artificial sweetener approved by the FDA in December, will likely upend the fake-sugar market, the New York Times reports. Sweet ’N Low, Equal, and Splenda have fought to stalemate of sorts, but stevia brings a huge advantage: Because it comes from a plant,...

NY Guv Seeks 'Obesity Tax' on Soft Drinks

Tax on 'liquid candy' would raise $404M

(Newser) - New Yorkers with a hankering for the “Real Thing” may be paying 15% extra if lawmakers pass Gov. David Paterson's proposal to add an “obesity tax” on non-diet soda, reports the New York Daily News. The state’s doctors said the move—which could raise $404 million—would...

Coke Bids $2.4B for Chinese Juice Company

Soft-drink giant looks to capitalize on Olympic afterglow

(Newser) - Buoyed by its highly visible sponsorship role at the Beijing Olympics, Coca-Cola has made a $2.4 billion offer for a Chinese juice and nectar company, the Wall Street Journal reports. The deal would be the second-largest acquisition ever by the company, which has been expanding into non-carbonated beverages in...

Mexico May Overtake US as Fattest Country

Obesity expands south of the border

(Newser) - Mexico is the second-fattest nation after the US, and it could top the list within 10 years if waistlines continue to expand at the current rate. Nearly three-quarters of Mexican women and two-thirds of men are overweight, and diabetes is now the main cause of death. Health officials are launching...

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