Interbrand

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H&M Named Europe's Most Valuable Brand

Interbrand says strong 'own-label' is key to international success

(Newser) - Swedish clothing chain H&M was named Europe’s most valuable brand in the inaugural  ranking of retailers on the continent by Interbrand, the brand consulting firm, reports the Financial Times. H&M’s brand value was placed at $20.7 billion. French retailer Carrefour ($13.2 billion) and Sweden’...

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