Federal Trade Commission

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Shine a Light on Sneaky TV Product Placement

Do you know when you're being sold something?

(Newser) - You can tell when you’re watching a commercial, right? Not at all, writes NE Marsden , and that’s a huge problem. A new FTC measure seeks to expose the practice of paid consideration—“stealth advertising” is a better phrase—online by requiring bloggers and marketers to disclose remuneration,...

Mortgage Scammers Prey on Strapped Homeowners
Mortgage Scammers Prey
on Strapped Homeowners
investigation

Mortgage Scammers Prey on Strapped Homeowners

So-called rescue firms promise to negotiate lower rates, then take money and run

(Newser) - Mortgage brokers who made a mint during the housing boom setting up homeowners in toxic loans are now profiting from a different sort of shady deal. So-called foreclosure rescue firms are proliferating across the US, taking money upfront and promising to negotiate with homeowners’ banks for better interest rates. Instead,...

College Complaints Squash Some Bud Light 'Fan Cans'

(Newser) - Anheuser-Busch is dropping its "Fan Cans" promotions from communities around the US where colleges have complained that the effort—which sells cans of Bud Light in school colors—promotes underage drinking and infringes on trademarks. Federal industry regulations require at least 70% of an advertisement's audience to be above...

Feds Step Up Antitrust Probe of Google Books Deal

Antitrust investigation focuses on Google's settlement with publishers

(Newser) - Justice Department investigators have intensified their probe into a deal Google made with publishers last year to put millions of books online, the Wall Street Journal reports. Publishers have been formally asked to provide information relating to the deal, which critics charge violates antitrust laws by giving Google an effective...

FTC Shuts Down ISP Linked to Child Porn

(Newser) - The FTC has taken the rare step of shutting down an Internet Service Provider that it says was a haven for child pornography and malware run by Eastern European criminals, MSNBC reports. The case gives "a rare glimpse into the seediest parts of the web," writes Bob Sullivan....

Feds Push More Truth in Advertising

(Newser) - Maybe Chuck Norris and Christie Brinkley did get those bods from that exercise equipment, but fears that consumers don’t really understand “results may vary” has the Federal Trade Commission looking to tighten its rules, Advertising Age reports. Advertisers would have to show that consumers would see similar results,...

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