McDonald's

Read recent news stories and current events about McDonald's on Newser.com

Stories 441 - 460 | << Prev   Next >>

Burger King Aims to Burn McD's With $1 Cheeseburger

Burger joint looking for more lettuce in battle for consumers

(Newser) - Burger King is spoiling for a cheeseburger price war, the Chicago Tribune reports. The chain is trying to persuade franchisees to halve the price of double cheeseburgers to just $1 for several months. McDonald's recently hiked the price of its double cheeseburgers to $1.19, under pressure from their franchisees,...

McD's Huge Angus Burger To Go National

(Newser) - McDonald’s will roll out its deluxe Angus burger nationwide later this year, the Chicago Tribune reports. Until now, the one-third-of-a-pound burger made with premium beef has been available only in a handful of test markets. Though the fast-food chain has said publicly it would delay the launch until next...

Posh Salvation Army Centers Sputter in Downturn

(Newser) - A multi-billion-dollar plan to install upscale Salvation Army community centers in US cities has hit the recession skids, the New York Times reports. Joan B. Kroc, widow of McDonald’s founder Ray Kroc, left $1.8 billion for the Army to build some 30 complexes featuring pools and ice rinks....

The Craziest 911 Calls, From Burgers to Pot Brownies

Time lists top 10

(Newser) - Time counts down the top 10 weirdest non-emergency 911 calls. Among the craziest:
  • A cop who stole pot from a drug bust and made brownies. After getting stoned, he called 911 in a panic. "I think we're dead," he told the operator. "Time is going by really
...

Mickey D's Aims to Mug Starbucks in Europe

(Newser) - Just as Starbucks is scaling back its European expansion, McDonald's plans to open hundreds of new outlets offering high-end coffees and pastries on the continent, reports the Financial Times. “We can become the biggest seller of coffee in Europe,” boasted McDonald's chief financial officer. The company plans to...

'Healthy' Fast Food Eaters Mull the Salad, Buy the Fried

Companies like KFC know how to play to customers' cravings

(Newser) - KFC's grilled chicken giveaway may have been a bust, but the company actually got what it wanted—luring health-conscious eaters back to the franchise, argues Steve Almond in the Washington Post. The chicken chain's CEO appeared on Oprah to apologize for pulling the plug on the offer, yet "his...

McDonald's- Starbucks Java War Brewing

Marketing campaigns launch this week

(Newser) - A classy coffee war begins this week, with troubled giant Starbucks facing up-and-comer McDonald’s, the Wall Street Journal reports. Both firms are starting national marketing campaigns, with Starbucks insisting that its coffee is the best while McDonald’s tells consumers that its new lattes, cappuccinos, mochas, and hot chocolates...

McDonald's Doesn't Own 'Mc' Prefix: Malaysian Judge

Court reverses decision against McCurry's restaurant

(Newser) - A Malaysian court ruled that McDonald’s does not control the rights to every word with the “Mc” prefix, the AP reports. The appellate court overturned a 2006 decision that forced a Malaysian restaurant named “McCurry’s” to pay damages to McDonald’s for using the name to...

Group Cracks Down on McDonald's Eggs

(Newser) - McDonald's will soon be faced with an epic decision: Which comes first, the cage-free chicken or the profit margin? The Humane Society plans to press the fast-food behemoth at a shareholder meeting in May to use cage-free eggs, but the fast food giant’s response is anything but certain,...

Aussie Critics Rip Micky D's McMath Tutoring

Program is sneaky marketing push, charge educators

(Newser) - Nutritionists and educators are having trouble swallowing McDonald's sponsorship of an online math program, the Guardian reports. The tutoring program, available free to schools and students across Australia, features the golden arches logo on its front page. Australia's government commended McDonald's for providing the resource, but critics see it as...

Woman Who Called 911 Over McNuggets Gets Refund

McDonald's aims to please crazy customer

(Newser) - Latreasa Goodman will at long last get her refund, McDonald's announced today. The 27-year-old called 911 three times last week, enraged because McDonald's was out of the Chicken McNuggets she had ordered and paid for, but wouldn’t give her a refund. “This is an emergency!” she told...

McDonald's Won't Pay Hospital Bills of Hero Employee

Worker got shot protecting customer

(Newser) - It doesn't pay to be a hero, sometimes. A McDonald's employee who stepped in to prevent a man from beating up a woman in the restaurant got shot multiple times and ended up with $300,000 in medical bills. Now McDonald's says it's won't pay up because his injuries "...

PETA Protests McCruel Chicken Slaughter

Group boycotts fast food chains that use shocked poultry

(Newser) - After years of KFC boycotts, PETA will once again picket McDonald's in a bid to trigger a change in the way chickens are slaughtered in the US. American farms usually shock chickens before beheading them, a method the animal rights group calls inhumane. PETA prefers the European method, which involves...

China Loses Taste for Fast Food
 China Loses Taste for Fast Food 
Feb 12, 2009 4:25 PM CST

China Loses Taste for Fast Food

Chinese revert to cheaper, healthier options amid recession

(Newser) - The dollar menu thrives when times are tough in the US, but in China—where Western fast food is no bargain—the American chains are facing tough competition. Price is the main sticking point, but not the only one. "It's fast food," one diner in Shanghai told...

I'll Have a No. 2, Please: Starbucks Adds Meal Deals

Struggling coffee icon adds $3.95 breakfast deals to jolt sales

(Newser) - Starbucks is taking a page from McDonald’s book by offering $3.95 drink and breakfast deals it hopes will help reprogram consumers' perceptions of the chain as home of the $4 coffee, reports the Wall Street Journal. "It is a reset of both economic and social behavior,”...

Obama Aside, Marketers Still Bypass Blacks
Obama Aside, Marketers Still Bypass Blacks
ANALYSIS
Feb 2, 2009 4:07 PM CST

Obama Aside, Marketers Still Bypass Blacks

$913B in buying power goes relatively ignored by Madison Ave.

(Newser) - Many of the advertising folks who named Barack Obama Marketer of the Year have cut spending directed at African-Americans, whose buying power is nearly $1 trillion, Marissa Miley writes in Advertising Age. “Why people continue to question this customer segment continues to baffle me,” says one author. “...

The 10 Best Super Bowl Ads
 The 10 Best Super Bowl Ads 
Jan 27, 2009 12:17 PM CST

The 10 Best Super Bowl Ads

Animals, violence, catchphrases fuel success

(Newser) - Sure, the economy's in the toilet, but there’s always $3 million in the couch cushions for 30 seconds come Super Bowl time. But it remains to be seen whether this year’s crop stick to a reliable winning formula: Include “animals, potty humor, violence, celebrities, sentimentality,” or...

Stocks Shrug Off Job Losses
 Stocks Shrug Off Job Losses 
MARKET open
Jan 26, 2009 8:58 AM CST

Stocks Shrug Off Job Losses

Pfizer deal drives gains

(Newser) - Pfizer’s massive deal to buy Wyeth helped investors shrug off the bloodbath at Caterpillar, Home Depot and Sprint-Nextel this morning, sending indexes slightly higher at the open. The Dow rose 55 points, while the S&P and Nasdaq rose 11 and 18 points respectively. Caterpillar fell 10% pre-market after...

Booming Mickey D's Plans European Surge

Global downturn? They're lovin' it

(Newser) - A rare beneficiary of the financial crisis, McDonald’s says it will build 240 new European locations and create 12,000 jobs, the Financial Times reports. The firm’s biggest expansion in 5 years will extend mainly to Spain, France, Italy, Russia, and Poland. “We’re certainly not slowing...

China Knockoff Craze Gains Steam, Courage

Shanzhai culture shifts from brand names to national symbols

(Newser) - An internet variety showed parodying the annual lunar new year gala on Chinese central TV is just the most publicized knockoff generated by the country’s rebellious shanzhai culture, the Wall Street Journal reports. Once mainly the province of counterfeit name brands (think HiPhone), the web now is awash with...

Stories 441 - 460 | << Prev   Next >>